Bringing soul into the home

Creating a brand

Cazam takes a fresh look at seniors and their living environment. Right from its name, the brand announces its intention: to highlight “Soul in the Home”. It highlights life rather than mere material or decorative aspects. With its Latin sound, the name evokes the conviviality of living together, moving away from the clinical and gloomy image often associated with senior housing.

With its [Z], the name Cazam twists the word house in Spanish, bringing a warm touch, rich in experiences and encounters. The [m] of “maison” (house) concludes the word, in a round and welcoming typography, like a cosy alcove. Its sunny orange color reflects the brand’s audacity and conviviality. Every aspect of Cazam has been carefully thought out to encourage interaction: between seniors themselves of course, between staff and residents, but above all between seniors, their families and friends.

Are we in a trendy loft, a neighborhood hotel, a coworking space?

A place that creates links. The atmosphere is warm, far from the austerity often associated with similar establishments. The Cazam residence is a place that creates bonds, chance encounters, exchanges, experiences and even the unexpected. These are all essential moments in people’s lives.

The place offers a perfect balance between intimacy and conviviality. Residents have their own fully-equipped studios or apartments, ranging from T1 to T3, where everyone can find their own space and rituals. The first floor opens onto a variety of communal spaces designed to encourage exchanges and conviviality. A lounge, with a variety of furnishings, invites relaxation and lively exchanges. A cozy library, where you can immerse yourself in a book by the fireside, or simply chat with fellow enthusiasts.

A herbal tea area, dubbed “La Pause Gourmande”, offers a haven where residents can gather to enjoy a hot drink. This area quickly becomes the ideal meeting place for relaxing moments with friends or alone. The residence is open to the outside world, with views over its neighborhood, streets and garden. The graphic treatment and objects found at the Puces de Saint-Ouen market anchor the place in its environment.

Well-thought-out design

Every architectural detail is designed to make life easier for residents: aisles wide enough for two people to pass, even in a wheelchair, handles in the right places, plenty of light, and above all, a place full of services, but services that are useful every day.

Moving is good for your health

For those in search of activities and entertainment, Cazam offers a variety of regular events and workshops. From morning yoga sessions to afternoon painting classes and lectures on a variety of subjects, this place is the scene of a rich and dynamic social life. In short, so many opportunities to meet others, make discoveries, and get moving too.

At Cazam, generations meet and enrich each other. It’s a residence where you enter as if you were going to the local café, where urban life mingles with that of the residents. For example, the restaurant is open to all, not just residents and their families. Likewise, globetrotters can book their getaway via Booking, for an unforgettable hotel experience.

5 residences already delivered: Clermont-Ferrand, L’Haÿ-les-Roses, Saint-Ouen-sur-Seine, Pontoise, Vernon-Giverny.