Vertical like the vertiginous slopes, infinitely small in the face of a mountain, vertical by the size of its peaks. Horizontal by the length of the mountain, from the entrance to the valley by the village of Servoz to the village of Vallorcine. The M de Mont-Blanc promises many journeys. The construction of the logo gives it a powerful dimension and the prestige of a fortress.
The high mountain spirit of Chamonix
The red of a cable car, of window shutters, of the tramway, Chamonix red mixed with granite gray and snow white to form a trio of colors accompanied by an ultra contemporary typography and an iconographic universe composed of emblematic panoramic views. Alternating black-and-white and color visuals, devoid of figures, with framing that plays with focus, magnify the power of the landscapes, bringing rhythm and energy.
- Top Com corporate 2013
- Le Grand Prix du Design
- World Travel Award 2018
The mountain offers the scenery, it’s up to us to invent the story that goes with it.Nicolas HelmbacherMountain Guide