Brands&Expresso: new podcast from Adetem & Saguez & Partners

Brands&Expresso, a podcast that explores the world of branding. Co-created by Adetem and Saguez & Partners, it’s the meeting place for brands that stand out from the crowd. An original format that gives a voice to those who think, live and make today’s brands.

Unfiltered conversations

Brands&Expresso offers a series of no-holds-barred conversations on key brand issues.

At the helm, our hosts Thibault Saguez and Liliane Richard welcome a guest who is shaking things up.

The aim is to compare points of view, share experiences in the field, analyze current changes and ask the right questions to help brands stand out in an increasingly complex world.

A podcast designed by brand enthusiasts

This podcast is for anyone who wants to understand what really makes a brand tick. Strategy, design, commitment, innovation: each episode sheds light on a key theme. 30 minutes of concrete, no-nonsense discussion. Because good branding always starts with good conversation.

A place: the Manufacture Design refectory

Far from the traditional studio, Brands&Expresso takes up residence in the Manufacture Design’s Refectory, at Saguez & Partners’ premises. A perfect setting for ideas to emerge – and infuse.

Episode 01 is now available

To inaugurate this first season, Thibault Saguez welcomes Carole Tabourot, Director of TGV-INTERCITÉS CSR at SNCF Voyageurs. Together, they discuss the challenges of integrating CSR issues into brand strategies.

A rich exchange that shows how brands today can make a genuine commitment to the general interest, without denying their identity or mission.

🎧 Listen to the episode on Spotify or YouTube

More at the next café...

Brands&Expresso is a series of 6 episodes exploring all facets of branding. Coming soon: new themes, new guests, new perspectives.

So, whether you’re a marketing professional, a design enthusiast, or just curious about the world of brands: prepare your coffee, plug in your headphones and take a seat at our table.

L’épisode 2, en un clic

Cet épisode Brands&Expresso vous a plu ? Découvrez le deuxième épisode dans lequel Thibault Saguez reçoit Christophe Melle, ice-Président Global Marketing et membre du Comité de Direction de Schneider Electric France.